Sober KTV & Bar – Branding & Logo Design

Sober is a KTV & Bar based in Seattle, designed to offer a lively and immersive nightlife experience. I was responsible for branding and logo design, crafting a modern yet playful identity that reflects the bar’s vibrant atmosphere.

The logo features a handwritten-style typeface that flows seamlessly into a microphone cable, symbolizing the connection between music, entertainment, and the social experience. The blue color scheme reinforces a cool, sophisticated, and electric nightlife vibe, making the brand visually striking and memorable.

This project was about blending fun, energy, and style, ensuring that Sober stands out as a go-to destination for music lovers and nightlife enthusiasts in Seattle.